Rules:
In addition to these rules, Ale and I added the following ideas:
Now that every rule has been established, it's time to describe the Ultra-Personalized-Product-Service-System.
Basically, the flow starts when a customer decides that they want to live a minimalistic, sustainable life, but still be different or recognized by others, and that's where we come in.
The service we've designed is meant to help people who want to change their consumption habits, achieve this goal through the use of a capsule wardrobe designed specifically for them.
The personalization in a product level comes with the recycling and digital fabrication techniques. Using old garments to generate new ones, that are unique to the customer will support the ultra-personalization on a product level. Applying new techniques as L.A.S.E.R cutting these old clothes or printing on top of them, or using bacterial dyeing to color them will make each capsule wardrobe unique and sustainable.
Even if some of the designs might be unique to the customer, there will be some that will need to be modified to fit each customer. 3D scanning and digital bodies techniques would allow us to generate a virtual version of the customer, and use its measurements to fit each design.
Because the “project 333” capsule wardrobe consists of accessories, we have considered implementing e-textiles and wearables technologies to our project. The customer can decide what variable they want to control or monitor, and then receive a customizable product as part of the whole set of garments. Each customer can personalize the wearable depending on their needs, so no two wearables would be the same.
I used the Business model canvas and a flowchart in order to schematize the service and make it easier to comprehend.
As for the Stakeholders, here's a list of the main interested parties:
As part of the assignments, I have started cleaning up my wardrobe in order to decide which clothes we'll use as raw material for our final project. I also comprised a preliminary list of essential items, and I've thought about how each of these garments relates to the themes covered throughout Fabricademy:
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From all of the ideas mentioned above, we thought the combination between the blanket and the crib would be the best. If you check
you'll find more information on how this ideas came to be. Also, the customer journey can be found in her page.I'll now proceed to explain how the system works, what our ideas for the future are, and how we'll be working together to get things done.
The idea is to have a portable inflatable crib. After talking with some of my coworkers, they mentioned that carrying around all of the baby's stuff is the most tedious thing, so portability adds value to any product. Another issue is that babies are in constant need of being rocked to sleep, sometimes even at 3 am in the morning. This is clearly a problem for working parents. The goal is to create a rocking crib but that can be inflated and deflated anywhere and anytime so that it can be taken with the parents and the baby. There are some similar products on the market, but there are a couple of issues:
With all these issues in mind, we are determined to create a new crib that would be suitable for newborns, comfortable enough to sleep in and durable. During the conception of these ideas, we noticed some issues, but the main one was that these cribs are designed in a way that they restrain the baby and don't let them move comfortably. That's how the second idea originated.
There's a special way that babies need to be wrapped in order for them to be secured and have enough mobility to be comfortable. That's why there are special blankets that are designed for these purposes. Even though these blankets are available on the market, their potential hasn't been fully explored yet. More often than not, babies are susceptible to sudden or abrupt changes in variables like body temperature. These blankets could be used to monitor such variables and act accordingly. Also, sometimes babies need noise to be able to fall asleep. A blanket with a fabric speaker that played white or pink noise could help these babies fall asleep faster. The blankets could also be used to monitor the baby's vital signs and notify the parents of any dangers. So, how to connect the blanket to the crib?
Another issued we encountered was that babies are accustomed to their parents' way of soothing. This means that the rhythm at which they move is familiar to the baby and they won't fall asleep with any other movement. What we thought of is: What if the blanket could record the way the mother rocks the baby, and then send the information to the crib so that it can move accordingly? What if the parents could personalize the rhythm at which the crib moves so that it is unique to the baby? What if the vitals monitored through the blanket could be used to control the movement of the crib and soothe the baby?
This is the vision we have for the future of the project, a smart kit consisting of a crib and a blanket. For now, we will work on developing each of the prototypes separately, and depending on how much time we have left, integrating them little by little.
Finally, this is how the personalization would be:
The blanket and crib would be manufactured using digital fabrication techniques and materials. The design can be personalized (mostly the blanket) using 2D design software like Illustrator or Photoshop, or even CorelDraw and Rhinoceros. Tools like laser cutters can be used to fabricate the textile pieces.
The blanket must be designed using parametric tools like grasshopper so that it is able to be modified to fit every baby. Also, if the design is modular, then more pieces can be added, thus making a bigger blanket as the baby grows.
The idea that the system is completely integrated is what gives this project the ultra personalization at a service level. When the blanket “learns” the movement of the parents and sends it to the crib, this moves at a rhythm that's unique for every baby. Every parent moves differently, and every crib will move differently, so the movement is personalized to fit the baby's needs.
This is the customer journey we have in mind for our project:
During these 3 months, one of us will work on the crib, while the other works on the blanket, after both prototypes are finalized, we'll work on integrating them. Of course, we'll help each other out. Here's a summary of our project
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These are the steps we'll be following the next three months:
These are the materials we are most likely to use during the development of the project:
This BOM will continue to grow and be updated as we work on the project, as some difficulties may appear and we may have to change our plans.